Welcome!

Welcome to our Eng 100 Blog “Conversations Beyond the Classroom”! The title of this blog refers to the community of active readers & collaborative learners we are creating by sharing our academic writing for Eng 100 with each other + a larger group of students, instructors, academics, and just about anybody who chooses to follow our blog! When you write and post your reader responses here (and, later, as you write your essays for the course), I encourage you to use this audience to conceptualize who you are writing for and, most important, how to communicate your ideas so that this group of academic readers and writers can easily follow your line of thinking. Think about it this way: What do you need to explain and articulate in order for the other bloggers to understand your response to the essays we’ve read in class? What does your audience need to know about those essays and the authors who wrote them? And how can you show your readers, in writing, which ideas you add to these “conversations” that take place in the texts we study?

As students of Eng 100, you will use this blog to begin conversations with other academic writers on campus (students and instructors alike). We become active readers of each other’s writing when we comment on posts here. And, best of all, we are using this space to share ideas! We encourage you to use this blog to further think through the topics and writing strategies you will be introduced to this quarter. As always, be sure to give credit to those people whose ideas you borrow for your own thinking and writing (you should do this in the blog by commenting on their post, but you will also be required to cite what you borrow from your peers/instructors if and when it winds up in your essays. More details on that later…).

Finally, keep in mind that writing to and for this audience is a good way to prepare for the panel of readers (faculty at WCC) who will be reading and assessing your writing portfolio at the end of the quarter. We hope that as a large group of active readers, we can better prepare each other for this experience. But, in the meantime, let’s have fun with it! I am really excited see how far we can take this together!

--Mary Hammerbeck, Instructor of Eng 100



Wednesday, September 29, 2010

Schole's Ad Assignment.

T-Mobile: Dwyane Wade and Charles Barkley Ad.

This is a T-Mobile ad that stars NBA star, Dwyane Wade and an ex-NBA star, Charles Barkley. The commercial promotes the company’s feature: “Fave5”. In the commercial, Barkley is shown to “add” Wade to his Fave5 and calls constantly. Barkley is a veteran all-star while Wade is a current all-star, this is important because the audience is able to relate to the commercial whether they grew up watching Barkley or Wade. When Wade is told that he has been added to Barkley’s “Fave5” , he is obviously excited and tells Barkley to “call him anytime”. Apparently, that was the wrong thing to say because throughout the rest of the commercial, Wade is shown to continue to receive calls from Barkley multiple times throughout the day. His annoyance is expressed as Barkley criticizes Wade, asks to cure his boredom, and worries about his own weight. Barkley is known to be a comedic announcer and entertainer so his role in this commercial fit perfectly. The ad appeals to NBA fans but according to Youtube, the ad debuted during the Super Bowl in 2008 so that expanded the sports audience. Also, it seems as if T-Mobile seems to only be focusing on the sports audience here. The humor may appeal to other audiences but if they are not aware of Barkley and his personality, they may not understand. Wade is shown to be on the phone while he is in bed trying to sleep, the locker room, shower, and while practicing. This portrays the inconvenience that the feature may have on T-Mobile users but because of the humor throughout the commercial, the audience probably laughs rather than feel bad for Wade.

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