http://www.youtube.com/watch?v=WLcgFo0CPss
This commercial is about a celebrity and Pepsi. The celebrity (Justin Timberlake) is magnetized to the sound of Pepsi bottles being slurped by “hot chicks” so he goes flying through the air and lands in front of the chicks. Some guy gets a flat screen TV. Justin flirts with the chicks drinking Pepsi. Then the commercial ends with flashy ipods then some Pepsi cans.
The commercial quotes “Every sip gets you closer, to Justin Timberlake mp3s, HD TVs and millions of songs and more.” I think this quote is giving people the wrong impression by suggesting that by drinking Pepsi you can get all this cool stuff and be successful like Justin Timberlake. Americans definitely into “what is popular” and to us right now hip-hop and celebrities are “popular” to us, and this commercial uses that to their advantage by using it in their commercial to get us to watch it. The commercial also uses youth, wealth, American music, an American celebrity, models “hot chicks”, to persuade us to drink Pepsi. “Americans drink Pepsi.” This particular commercial uses a popular song to get people to want to watch this commercial and to think of Pepsi when they hear the song. The 3-D graphics of him flying through the air gives us visual fascination that keeps us watching. I think this commercial is aimed more towards teens and young adults because of the hip hop music in the background and the teen celebrity. I think the commercial was too filled with 3-D graphics, and people that it failed to really sell the product. I only saw the Pepsi thing at the end and the girls sipping Pepsi every once in a while, the rest was full of stuff that really did not apply to the product. For example this Pepsi commercial to me has a better balance between the product and the model:
http://www.youtube.com/watch?v=AcroQsUN60s
Welcome!
Welcome to our Eng 100 Blog “Conversations Beyond the Classroom”! The title of this blog refers to the community of active readers & collaborative learners we are creating by sharing our academic writing for Eng 100 with each other + a larger group of students, instructors, academics, and just about anybody who chooses to follow our blog! When you write and post your reader responses here (and, later, as you write your essays for the course), I encourage you to use this audience to conceptualize who you are writing for and, most important, how to communicate your ideas so that this group of academic readers and writers can easily follow your line of thinking. Think about it this way: What do you need to explain and articulate in order for the other bloggers to understand your response to the essays we’ve read in class? What does your audience need to know about those essays and the authors who wrote them? And how can you show your readers, in writing, which ideas you add to these “conversations” that take place in the texts we study?
As students of Eng 100, you will use this blog to begin conversations with other academic writers on campus (students and instructors alike). We become active readers of each other’s writing when we comment on posts here. And, best of all, we are using this space to share ideas! We encourage you to use this blog to further think through the topics and writing strategies you will be introduced to this quarter. As always, be sure to give credit to those people whose ideas you borrow for your own thinking and writing (you should do this in the blog by commenting on their post, but you will also be required to cite what you borrow from your peers/instructors if and when it winds up in your essays. More details on that later…).
Finally, keep in mind that writing to and for this audience is a good way to prepare for the panel of readers (faculty at WCC) who will be reading and assessing your writing portfolio at the end of the quarter. We hope that as a large group of active readers, we can better prepare each other for this experience. But, in the meantime, let’s have fun with it! I am really excited see how far we can take this together!
--Mary Hammerbeck, Instructor of Eng 100
As students of Eng 100, you will use this blog to begin conversations with other academic writers on campus (students and instructors alike). We become active readers of each other’s writing when we comment on posts here. And, best of all, we are using this space to share ideas! We encourage you to use this blog to further think through the topics and writing strategies you will be introduced to this quarter. As always, be sure to give credit to those people whose ideas you borrow for your own thinking and writing (you should do this in the blog by commenting on their post, but you will also be required to cite what you borrow from your peers/instructors if and when it winds up in your essays. More details on that later…).
Finally, keep in mind that writing to and for this audience is a good way to prepare for the panel of readers (faculty at WCC) who will be reading and assessing your writing portfolio at the end of the quarter. We hope that as a large group of active readers, we can better prepare each other for this experience. But, in the meantime, let’s have fun with it! I am really excited see how far we can take this together!
--Mary Hammerbeck, Instructor of Eng 100
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